It’s time to Maximize the Return on your investment!
Selling your home is already an emotional process and we believe there’s no reason it shouldn’t sell for the highest price possible. This happens to be what we do best! We’ll guide you, step by step, to make sure you get the greatest possible return on one of your most personal investments.
It’s imperative to minimize the amount of time your home spends on the market. When it comes to selling your home, statistics show that time is money and we won’t leave any on the table. Using intelligent pricing and creating an effective narrative around your home, we’ll make sure your home sells fast!
Our service simplifies the home selling processes for our clients in order to minimize any disruption to their lives. Together we’ll create a personalized plan catered to your specific needs. We’ll streamline the process to make sure it as enjoyable and painless as possible.
“I have had a great experience working with Liana. Her real estate knowledge is extensive. She is always ready to search further for her client's needs and specifications, leaving no stone unturned. Pleasure doing business with her.”
— Jenny Edison
Today’s buyers are spending more and more time searching for homes online. Sellers need to compete for the attention of those buyers across countless real estate portals and, what can seem like, endless social media platforms. Your listing needs to stand out from the pack. Buyers are looking for an experience, they want to feel what it would be like if they lived in your home.
Our marketing strategy centers around building a narrative and telling the story of your home. All homes have personality and crafting its narrative allows us to focus on reaching not just as many buyers as possible but also the buyers most likely to be interested in buying your home. “It’s not about what you are selling, it’s about who you are selling to.”
It’s imperative to grab the attention of potential buyers by separating yourself from the pack. Telling the story of your home using staging, photography, and video only makes that story more colorful and detailed. We live in a media-hungry world and most likely the more eyes and traffic we attract to your listing, the higher the price your home will sell for.
Pricing your home effectively is probably the single most important part of selling your home. In order to get the greatest possible return on your investment (selling your home for the highest possible price), it’s imperative that you have an accurate assessment of the value of your home in the current marketplace.
Do you want to sell your home faster and for more money? Research indicates that staging your home will make that possible. According to a study done by the Real Estate Staging Association (RESA) of 13,000 staged homes, 85% of staged homes sold between 5-23% over list price. RESA found that with a typical investment of 1% of list price, 75% of sellers saw an ROI of 5-15%.
The reason it works, of course, is it gives buyers a “stage” onto which they can play out their home-owning fantasies and envision themselves living in your home. With so many would-be homebuyers watching real estate realty shows, scrolling homes on Zillow, and turning to virtual tours during the pandemic, it’s clear that today’s buyer wants to be fully immersed in that experience.
Overpricing a home is one of the main reasons why a home does not sell and if you are lucky enough to finally sell your home after overpricing it, chances are it took a lot longer than it should have. Every day your home sits on the market the chances increase that buyers will wonder ‘what’s wrong with it?’ and developing the stigma that goes along with that. Your home’s chances of selling decrease as time progresses. Overpricing your home may….
Attract fewer buyers and result in fewer offers are received Neutralize any, and all, marketing efforts Attract ‘lookers’ rather than legitimate buyers Cause the property may eventually sell below market value
Address: 1625 W Glenoaks Blvd, Glendale, CA 91201
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